Precision Digital Advertising Built for Healthcare
Pinpoint Health™ is a precision digital advertising solution that reaches specific healthcare professionals by name and highly relevant potential patient audiences.
Reach the Right Healthcare Decisionmakers for YOUR Business.
Pinpoint Health™ enables healthcare organizations to deliver high-impact, compliant digital advertisements to specific individuals across the care delivery ecosystem.
How it Works
We match known health care professionals to their digital devices, including mobile, desktop, tablet, and CTV, and serve your message directly to them at least 10 times per week, which our research shows is the optimal frequency for maximum ad recall and engagement. Potential patient audiences are developed using HIPAA-compliant, de-identified health data and advanced modeling to reach highly relevant audiences while protecting individual privacy.
Audiences
We work with you to develop a strategy for reaching the right people at the right time with the right message.
Potential Patients
Our technology enables organizations to reach potential patients based on likely conditions, making it easy to find the right potential patients for your clinical trial, marketing campaign, or other initiatives.
Physicians
Get your message to physicians and practitioners to inform them about prescribing behavior.
Executives
Reach healthcare executives and decision-makers directly—whether influencing payors for new medication coverage or engaging business leaders to build brand reputation.
Policymakers
Directly engage federal and state healthcare policymakers with targeted messaging, enabling communication to regulators and staff while supporting education, compliance, and public affairs.
The Pinpoint Health Difference
Pinpoint Health is a unique solution for the new age of healthcare advertising and marketing.
Clinically & Commercially Informed
Our healthcare expertise ensures content aligns with regulatory standards and resonates with specialized audiences.
Transparent Targeting
Know exactly who you are reaching.
Turnkey Solution
We work with you to identify audience lists, create content, measure results, & optimize performance.
Lower Pricing
Straight-forward, all-inclusive pricing.
Nano-Sized Audiences
Target healthcare decisionmakers in groups as few as five people.
Designed for Healthcare
With decades of healthcare experience, Pinpoint Health is committed to making advertising easier, faster, and more accurate than ever.
Pinpoint Health™ is a product of Rational 360, a strategic communications and digital agency based in Washington D.C.
We were frustrated that no transparent, by-name targeting solution existed for our clients — so we built and perfected one.
Start Driving Sales Today
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